SFAI Works: Entrepreneurship for Artists Seminar


SFAI is offering a day of entrepreneurship workshops free of charge to artists & creatives as an investment into local creative leadership. In this seminar, participants will work with field experts to learn financial practices, marketing, and fundraising skills to accelerate their success. Sessions will be taught by Nancy Zastudil of Central Features Contemporary, Molly Sturges of Littleglobe, and Ellen Shapiro of the IAIA Business Program. To learn more about our instructors, read their bios below.

Join us in cultivating creative leadership for our community! At the core of our Entrepreneurship for Artists Seminar is the belief that mentorship in a supportive environment can directly contribute to the critical growth of individuals and their creative economies. This is a project supported in part by New Mexico Arts, a division of the Department of Cultural Affairs, and by the National Endowment for the Arts.


Participation is free of charge, but registration is limited. Please register below to ensure your participation in this workshop! Please note that participants are required to attend all sessions, and should bring a bag lunch. SFAI will provide beverages and light snacks.



ELLEN SHAPIRO, MBA, CPA  |  Best Financial Practices for Artists | www.ellenanneshapiro.com

Ellen Shapiro is Business Program Coordinator and faculty member at the Business & Entrepreneurship Program at IAIA  (Institute of American Indian Arts).  At IAIA she teaches accounting, introduction to business, writing a business plan and online marketing.   She understands the unique challenges that artists face and enjoys making technical topics down to earth and understandable for creative people.   Ellen moved to Santa Fe in 2008.  Prior to coming west and joining IAIA, she worked for 25+ years in accounting, taxation and finance for businesses, large companies and individuals in New York City and New Jersey.  Ellen has also had her own consulting and business coaching company for over 15 years where she empowers women and small business owners around money and success.


NANCY ZASTUDIL, MA | Marketing for Artists | www.centralfeatures.com

Nancy Zastudil (a.k.a. The Necessarian) is an art curator, writer, editor, and administrator dedicated to making positive change through philanthropy and entrepreneurship in the arts. Her personal and professional approach is inspired by Constructivist artist Vladimir Tatlin, who has been quoted as saying, “Not the old, not the new, but the necessary.” Nancy is owner/director of Central Features Contemporary Art, a gallery that promotes the intrinsic value of art-making in contemporary culture, with a featured emphasis on the artist’s role in environmental stewardship and social progress. Currently, Nancy is also Administrative Director of the Frederick Hammersley Foundation and visual arts contributor to Arts and Culture Texas. She was Taos Coordinator for ISEA2012 Albuquerque: Machine Wilderness, co-founded PLAND in 2009, and was Associate Director of the University of Houston Cynthia Woods Mitchell Center for the Arts from Fall 2007 to Spring 2010. Nancy holds a Bachelor of Fine Arts in Painting and Drawing from The Ohio State University and a Master of Arts in Curatorial Practice from California College of the Arts. She was born and raised in Columbus, Ohio.


MOLLY STURGES, MA | Fundraising for Artists | www.littleglobe.org

Molly Sturges, (artistic director/facilitator/composer/performer/activist/creativity consultant) has been creating socially engaged art projects in the US and Europe since 2001. She is the Founding Artistic Director/Creator of several projects that evolved into programs including Littleglobe, a diverse artist collaborative devoted to arts and social transformation, Lifesongs, an intergenerational arts and hospice and aging program, Firerock: Pass The Spark  an arts and climate justice project, and more recently, The Creative Action Team and Institute for Living Story.  Recently she left teaching as faculty at the University of New Mexico in Art and Ecology and creative program directing at The Academy for the Love of Learning, for independent consulting and freelance work.  Selected commissions and projects include: The Institute for Healthy Minds (with The Dalai Lama), The Academy for Ethical Leadership, The EU Festival of Culture in Ireland, Santa Fe Opera, The Stockton International Arts Festival (UK), National Hispanic Cultural Center, SITE Santa Fe,  and The City of Evora, Portugal. She has received grants or support from MAP Fund, Blackrock, Creative Capital Professional Development, Compton, New World Foundation and more. In 2008, Sturges was awarded the United States Artist Fellowship in Music. She is an Opportunity Agenda Creative Change artist/activist fellow and has served as a national creativity consultant to Rockwood Leadership and Opportunity Agenda.


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